Legal
Privacy Policy
Last updated November 6, 2026
This policy explains what information Selfrun Labs ("we") collects through selfrunlabs.com, how we use it and the choices you have.
Information we collect
Information you give us. When you request a free AI check, we collect your company website and your work email. When you book a call, our scheduling provider collects the details you enter there.
Information collected automatically. We use Google Analytics to understand how people use our site. It collects information such as the pages you visit, your device and browser, your general location and how you found us. It uses cookies to do this.
Business contact information. We may contact businesses using publicly available business contact details. You can ask us to stop at any time.
How we use your information
- To prepare and send your free AI check
- To respond to you and schedule calls
- To provide our services to clients
- To understand and improve our website and marketing
- To meet our legal obligations
We do not sell your personal information.
Who we share it with
We share information only with service providers that help us run our business, and when the law requires it. These include:
- Netlify: website hosting and form submissions
- Google Analytics: website analytics
- Calendly: call scheduling
These providers may process information outside your country. Their own privacy policies apply to how they handle it.
Cookies
Google Analytics uses cookies to measure site use. You can block or delete cookies in your browser settings, or use Google's opt-out add-on.
How long we keep it
We keep personal information only as long as we need it for the purposes above, or as the law requires.
Your choices
You can ask us to access, correct or delete your personal information, or to stop contacting you. Email michael@selfrunlabs.com and we'll respond as soon as we can. Depending on where you live, you may have other rights under local privacy laws.
Security
We take reasonable steps to protect your information. No website or online service is completely secure.
Children
Our website and services are for businesses and are not directed to children.
Changes to this policy
We may update this policy from time to time. The date at the top shows when it last changed.
Contact us
Questions about this policy? Email michael@selfrunlabs.com.