For local service businesses

3x your AI visibility in 90 days.
Or your money back.

Your customers are asking ChatGPT who to call. We get your company named by ChatGPT, Gemini, Perplexity and Google AI for their top questions, and show you who AI names in your area every month.

Get my free AI check → See how it works

Your first month is on us

45% of US consumers now use AI for local recommendations →

Tracked across 6 AI engines

Baseline report in 7 days

Real AI answers behind every number

Customer → AI assistant

Who's the best HVAC company near me for a furnace repair?

Here are a few well-reviewed local options:

Company A24/7 emergency service · 4.8★
Company BLicensed and insured · 4.7★
Company CFree estimates · 4.6★

Your company: not mentioned

The problem

Your next customer never saw your ad.

A customer needs a service they can trust. They ask ChatGPT, "Who's the best near me?"
It names 3 to 5 local companies, with reviews and a reason to call.
If you're not one of them, you never got a chance. No ad, no click, no call.
You can't see it happening. Not in your ad dashboard, and not in GA4 unless someone sets it up.
The companies it names get the call. You never knew the job existed.
So you pay Angi, Yelp and ads to buy back customers AI could have sent you directly.

It's not your work. AI just can't find enough clear, trustworthy information about your company.

Stop paying for leads AI could send you. One Pittsburgh plumber cut ad and lead spend 75% in 3 months while calls rose 85%. See how →

Free AI check

See what AI tells customers about you.

We ask ChatGPT and Google AI Mode the questions customers in your area actually ask, then check your Google results. Within 48 hours, you get a full report.

What your free report covers

Where AI names you: who gets named for each question, and your position
Google Maps: who holds the top 3 spots, with their ratings and reviews next to yours
Your online presence: Google rating and reviews, Maps score, domain authority, estimated traffic and indexed pages
Your Google profile: description, photos and review replies
What AI says about you: how it describes your company when asked directly
Where AI gets its answers: the sites it cites, and whether it cites yours
Your top gaps: the 3 to close first

This is a first look. As a client, we go deeper: 20–30 customer questions tracked across 6 AI engines, every month.

The 90-Day Guarantee

We only get paid if it works.

We track your top 25 customer questions across the AI engines your customers use. If the number of answers that name you hasn’t tripled by day 90, we refund every dollar you’ve paid. And your first month is on us, so you see the work before you pay anything.

3xin 90 days, or 100% money back

What happens in month 1

We find what's holding you back

Your AI visibility baseline in 7 days
Technical SEO audit
Google profile and listings audit
Competitor gap analysis

We build your plan

Interview on your best jobs and service areas
Map what customers search and ask AI
Your 90-day plan, in priority order

We fix what matters first

Priority technical fixes, made and verified
Google profile and listings cleanup
Call and form tracking set up
A day-30 walkthrough of everything we did

Who qualifies

We offer this after your free AI check, only where we see a clear opportunity.
You commit to 3 months up front.
You give us access in week one and sit down for your business interview.

The fine print

The 3-month agreement is signed before we start.
Your first month is free. Email us by day 30, for any reason, and you pay nothing. The agreement ends there.
If you stay, billing starts on day 31.
We agree your top 25 customer questions at kickoff and share your baseline within 7 days. The same questions and AI engines are measured again on day 90.
Your target: 3x your starting number. If you start at 0–2, the target is at least 6. If you start at 7–11, the target is 18. If you start at 12 or more, the target is 5 new answers, using a wider set of questions if needed.
Miss the target and we refund all monthly fees you’ve paid. Claim by email within 14 days of your day-90 report.
The guarantee covers AI recommendations. Calls and revenue depend on more than AI, so they aren’t part of it, but we track them for you every month.
You give us access and approve work within the windows we agree at kickoff.
Placements start after day 30. Publisher fees and other third-party costs are separate and not refundable.

Case study / Pittsburgh plumber / 3 months in

85% more calls at a quarter of the ad spend, 3 months in.

A 15-year-old family plumbing company barely showed up in AI answers and relied on paid leads. Three months in, AI visibility is up from 16% to 72%, inbound calls are up 85% and ad and lead spend is down 75%.

Read the case study →

72%AI visibility

up from 16%: named in 18 of 25 questions across 6 AI engines

+85%Inbound calls

40 → about 74 a month

−75%Ad and lead spend

$10,000 → $2,500 a month

How it works

Your AI visibility partner, start to finish.

	The usual approach	Selfrun Labs
Tracking AI answers	Someone checks ChatGPT once, by hand	6 AI engines, every question run multiple times
What gets worked on	Generic blog posts	Your service pages, Google Business Profile, reviews and the sites AI cites
Your website	Left as is	Technical and SEO foundations fixed first
Content	Written without your team	Built from real facts and approved by you
Reporting	Rankings and traffic	Who AI names, plus calls, forms and booked jobs

Why now

Your customers are starting to ask AI first.

45%

of US consumers used AI tools for local business recommendations, up from 6% a year earlier

82%

of consumers read AI-generated review summaries

Source: BrightLocal Local Consumer Review Survey 2026, 1,002 US adults.

Google is still where most customers start, so SEO stays the foundation. But more of them ask AI every month.

What you get

Fix the foundation. Then grow every month.

A clear plan, published work and reports you can check.

Stage 1 / Foundation

Learn your business and fix what matters first.

Audits and diagnosis

AI visibility audit: who the 6 AI engines name today, the sites they cite and how they describe you
Technical SEO audit: indexing, crawlability, site health, structured data and AI crawler access
Brand consistency audit: your details across your Google profile and the key listings AI reads
Competitor gap analysis: where competitors get named and cited, and where you can close the gap

Strategy and plan

Business interview: your best jobs, service areas, capacity and competitors
Search and question mapping: what customers search and ask AI, matched to your pages
90-day plan: your priorities in order, ranked by value to your business and broken into monthly work

Fixes and setup

Priority technical fixes: your highest-value site improvements, made and verified
Google profile and listings cleanup: your details made accurate and complete
Call and form tracking: so you can see real leads

Book a call →

Stage 2 / Monthly growth

Ongoing AI visibility and SEO, every month.

Content, fully handled

Up to 10 articles a month: new articles and refreshes, built from your real answers and approved by you
1 page improvement a month: a priority service or location page improved or refreshed
On every page published: schema, metadata and internal links handled, then checked live

Authority and local presence

Mentions on trusted sites: personal outreach to relevant sites, with every live placement checked and logged
Google profile and reputation: your profile, reviews, listings and photos reviewed every month

Tracking and upkeep

AI visibility tracking: 20–30 customer questions across 6 AI engines, with competitors and cited sites benchmarked
Technical SEO upkeep: site health and indexing monitored and kept on track
Lead tracking: calls, forms and booked jobs, kept separate from visibility numbers

Reporting

Monthly report: what was done, what changed and what's next
Monthly strategy call: your priorities reviewed and next month agreed

Book a call →

Fit

Who this is for

A good fit if you

Run a local service business, like HVAC, plumbing, roofing, electrical, a med spa or similar
Have real service areas and capacity to take on more jobs
Know which services and job types you want more of
Have someone who can answer questions and approve content
Can give us access to your website and Google accounts

You'll get the most from this if you want

Steady growth that builds month over month
Real reviews, real locations and honest reporting
A partner who handles the work, start to finish

FAQ

Questions, answered.

What is AI visibility?

How often AI tools like ChatGPT name your company when customers ask who to call. Some people call the work AEO or GEO.

Do you do SEO too?

Yes. SEO is the foundation, and it continues every month. AI tools pull from the same website, reviews and local listings, so you don't need a separate SEO agency.

How do you measure AI visibility?

We run the same set of customer questions on a schedule and record who gets named, recommended or cited. That gives you a consistent sample of what customers see, month over month. Calls, forms and booked jobs are tracked separately.

How long until we see results?

Your baseline comes in 7 days. From there, results build month over month: foundations first, then content and mentions add up.

How do you handle reviews?

Every review and mention we work on is genuine, which keeps your business in good standing on every platform.

What do you need from us?

Access to your website, Google Search Console, GA4 and Google Business Profile, plus call tracking or your CRM if you have them. We also need someone who knows the work to answer questions and approve content. Access is shared securely, with no passwords sent by email.

Which AI tools do you track?

Six AI engines: ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Gemini and Claude. Every question is run several times on each, because AI answers change.

Why a 3-month minimum?

AI visibility builds as fixes, content and mentions add up, so 3 months gives that work time to show results. After that, it's month to month.

What does the scope cover?

AI visibility and SEO. Ad management, social media management, major redesigns and paid placements can be added when we agree them in your scope.

Stop letting AI pick your competitors.

Your free AI visibility check

Just send us your site and we'll do the rest. Within 48 hours we'll show you which companies AI names for your customers' top questions, and where you're missing.

Get my free AI check → Book a call →

Free check. No call needed.